Selling Your Home

Selling your home is all about knowing the local housing market. Pricing your home correctly is crucial to maximizing the highest selling price possible. As an area expert, we can help determine what direction the market is trending, so you can make the right choices when it comes to selling your home to get the highest price possible!

Accurate pricing is key to get as many people as possible to tour and make offers on your home, especially when you first list your home.  There’s a current pool of buyers waiting for new listings to hit the market, which is why accurate pricing and staging your home properly is crucial. 

 

When you decide it’s time to sell your home, you might wonder what to do first. Let’s get you ready to sell!

1. Clean

You’ll want your home to give potential buyers a good first impression. Not only can homes in disrepair distract buyers from appreciating your home’s best features, but it can also give the impression that you haven’t taken care of bigger maintenance issues and upkeep tasks.

2. Pre-Inspection

Help avoid lowball offers with a pre-inspection: A home inspector will take a thorough look at your home’s structural components, major systems, and appliances, and report back on any issues that may be red flags to potential buyers. A pre-inspection can help you prioritize any repairs that need to be done and direct you toward a reasonable sales price. A pre-inspection also deters from getting lowball offers from buyers who feel repairs are needed.

3. Repair and touch up

Even if you don’t have any major repairs that need to be taken care of, it’s important to go through your home and complete any minor repairs you’ve been putting off. Patching holes, repairing trim, and repainting can make a big difference.

4. Appraise

A big part of the process of selling a house is deciding on a list price and having an objective. If you have a unique home with few comparable sales in the area, hiring an Appraiser for a professional opinion on the value of your home can be helpful.

5. Stage

There are two ways to stage your home. First, you can simply declutter, remove personal effects like family photos, and arrange furniture in a way that highlights your home’s best attributes. Or, you can hire a professional stager. Either way, the goal is to help potential buyers picture themselves living in the home.

6. Price

The process when selling with an agent: When you’re working with an agent, you can rely on their expertise to guide you to an accurate list price. They’ll start by providing you a comparative market analysis (CMA, commonly known as comps). Since they’re not emotionally connected to your home, they’ll be able to really hone in on the fair market value.

The for-sale-by-owner (FSBO) process When you’re managing your own listing, you can still request a comparative market analysis from a local agent. You can also do your own research, finding comparable properties online and following best practices for pricing

What is a comparative market analysis?

Often abbreviated as a CMA, a comparative market analysis is a report your real estate agent provides you that includes a compilation of recent sales from your area. It focuses on homes that are similar to yours and includes home details, days on the market, and the final sale price. A good CMA can help you select the right price for your own home.

7. Marketing

The process when selling with a HomeGate Agent:

Assertive marketing package Staging tips Professional photography and video Weekly updates and market reports Effective open houses Enhanced social media marketing presence Full-color postcards and property flyers Customized property website for your home Selling process guidance Global marketing

Things to Think About When Selling Your Home

Once we’ve determined the price, I can give you advice about the little things that you can do to stage your home to get you the highest possible price! You’d be surprised by the simple measures you can take to dress up your home to attract more qualified buyers. 

I have a marketing plan that is designed to get maximum exposure to the buyers that are currently looking, and all agents that have buyers.  Through pricing, staging, agent accessibility, and visibility, both on and offline, I can successfully sell your home to help you achieve your goals. 

Curious about what’s happening in your neighborhood? You can create a custom market report to see what’s active, under contract, and sold in your neighborhood!

Contact us today to find out how we can be of assistance to you!

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